Design Best Practices
For print and digital campaigns
Strong design doesn’t just make your marketing look good—it ensures your message is seen, understood, and remembered. Follow these tips to create campaigns that capture attention and inspire action.
Keep these in mind:
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Choose Large, Legible Fonts
Make sure your headlines and key details are easy to read from a distance, whether on a postcard, flyer, or social post. -
Use High-Resolution Images
Crisp visuals create a professional impression. For print, use listing photos at a minimum of 300 dpi to avoid blurriness. -
Stick to Your Brand Style
Consistency builds recognition and trust. Use your brand colors, headshots, and logo across all materials. -
Keep Copy Short and Impactful
Focus on your main headline and call-to-action. Shorter copy grabs attention and makes it easier for your audience to respond.
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